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Global Unions, Local PowerThe New Spirit of Transnational Labor Organizing$
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Jamie K. McCallum

Print publication date: 2013

Print ISBN-13: 9780801451935

Published to Cornell Scholarship Online: August 2016

DOI: 10.7591/cornell/9780801451935.001.0001

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The Globalization of the Organizing Model

The Globalization of the Organizing Model

Chapter:
(p.48) Chapter 2 The Globalization of the Organizing Model
Source:
Global Unions, Local Power
Author(s):

Jamie K. McCallum

Publisher:
Cornell University Press
DOI:10.7591/cornell/9780801451935.003.0003

This chapter discusses the contributions of American unionist Valery Alzaga who led street demonstrations in Los Angeles, and established campaigns of corporate research, in-depth worker-to-worker meetings, as well as a strategy to exploit the vulnerabilities of the office building ownership structure. Her wide-ranging approach to rebuild labor's strength inspired modes of social movement mobilization and rank-and-file engagement—the focus of the “organizing model”—that captured the imagination of union leaders in America. However, scholars have relatively ignored the global impact of these diverse strategies; hence, the chapter further traces the diffusion of U.S.-based trade union organizing ideas around the world.

Keywords:   Valery Alzaga, trade union, corporate research, worker-to-worker meetings, social movement, organizing model

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