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Varietals of CapitalismA Political Economy of the Changing Wine Industry$
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Xabier Itçaina, Antoine Roger, and Andy Smith

Print publication date: 2016

Print ISBN-13: 9781501700439

Published to Cornell Scholarship Online: August 2016

DOI: 10.7591/cornell/9781501700439.001.0001

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The End of Interventionism?

The End of Interventionism?

(p.135) 6 The End of Interventionism?
Varietals of Capitalism

Xabier Itçaina

Antoine Roger

Andy Smith

Cornell University Press

This chapter focuses on the drastic reductions in the deeply interventionist dimensions of the previous EU policy. These instruments previously sought to control most wine prices by limiting the supply of grapes produced and the supply of wine entering markets. The chapter particularly looks at the demise of three policy instruments: distillation subsidies, grants for grubbing out vines, and plantation rights. In all three cases, the same discourse was used to discredit a previous practice. The argument was that instruments aimed at supporting production through conserving established economic models needed to be replaced by public expenditure that promoted the restructuring of policy instruments and adjustment to the “demands” of the “new consumer.”

Keywords:   interventionist wine policy, wine market, wine prices, vine grubbing, plantation rights, new consumer

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