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Balkan SmokeTobacco and the Making of Modern Bulgaria$
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Mary C. Neuburger

Print publication date: 2012

Print ISBN-13: 9780801450846

Published to Cornell Scholarship Online: August 2016

DOI: 10.7591/cornell/9780801450846.001.0001

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(p.229) Conclusion
Balkan Smoke

Mary C. Neuburger

Cornell University Press

This book concludes by assessing the state of Bulgaria's tobacco industry after the fall of communism. It suggests that smoking still occupies a central place in leisure culture, and that postcommunist Bulgaria continues to maintain some of the highest smoking rates in the world. It also asks why the antismoking movement has failed to advance in Bulgarian soil and argues that, despite all the problems with communism as a system, it was actually a boon to the development and functioning of a world-class tobacco industry in Bulgaria. It also considers the fate of Bulgartabak, whose markets collapsed overnight as former Bloc partners faced a severe economic crisis.

Keywords:   tobacco industry, communism, smoking, leisure, Bulgaria, antismoking movement, Bulgartabak, economic crisis

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