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Club RedVacation Travel and the Soviet Dream$
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Diane P. Koenker

Print publication date: 2013

Print ISBN-13: 9780801451539

Published to Cornell Scholarship Online: August 2016

DOI: 10.7591/cornell/9780801451539.001.0001

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The Proletarian Tourist in the 1930s

The Proletarian Tourist in the 1930s

Seeking the Good Life on the Road

(p.89) chapter three The Proletarian Tourist in the 1930s
Club Red

Diane P. Koenker

Cornell University Press

This chapter explores the experiences of tourists in both independent travel and package tours and shows how in the 1930s, proletarian and Soviet tourists competed for cultural hegemony and fiscal primacy. By the end of the 1930s, the Soviet tourist eventually triumphed over the proletarian one, a victory of comfort over purposeful leisure. Soviet tourism came to offer a relatively inexpensive, tourist-class opportunity for urban women, students, officials, and other members of an upwardly mobile emerging elite to experience a pleasurable spa vacation. But the values associated with proletarian tourism—health, independence, self-reliance, and knowledge production—occupied the ideological high ground, privileging the proletarian tourist as the most authentic Soviet person.

Keywords:   Soviet tourism, proletarian tourism, independent travel, package tours, Soviet tourists, proletarian tourists

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