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Global Unions, Local PowerThe New Spirit of Transnational Labor Organizing$
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Jamie K. McCallum

Print publication date: 2013

Print ISBN-13: 9780801451935

Published to Cornell Scholarship Online: August 2016

DOI: 10.7591/cornell/9780801451935.001.0001

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The Campaign against G4S: Globalizing Governance Struggles

The Campaign against G4S: Globalizing Governance Struggles

(p.74) Chapter 3 The Campaign against G4S: Globalizing Governance Struggles
Global Unions, Local Power

Jamie K. McCallum

Cornell University Press

This chapter focuses on the Service Employees International Union's (SEIU) comprehensive campaign strategy to engage transnational corporations, i.e. negotiating with European CEOs, rather than organizing European workers. This strategy involves heavy lifting for union staff, a large budget, and dedicated researchers in the hopes that it will provide more fertile ground for worker organizing. The chapter also explores this method as it was employed against Group 4 Securicor (G4S), particularly the ways in which an alliance of unions was able to undermine the company's aggressive antiunionism. It discusses how SEIU organized security guards in the United States, as well as the complex expansion of their campaign to multiple countries.

Keywords:   SEIU, Service Employees International Union, campaign strategy, transnational corporations, Group 4 Securicor, antiunionism

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